What Makes a Business Succeed through Trying Times?
Let’s be honest. Being a business owner is TOUGH these days. The landscape of how we do business has changed so much and with the shut downs and re-openings, business owners have had to jump through a lot of hoops just to BE open. The restrictions and new guidelines have cost business owners a lot of money and the stress of owning a business is higher than ever. Yet, some businesses ARE surviving, some even thriving! What do these business owners have in common? Let’s take a look.
“How to Survive as a Business During COVID”
Elements of a Great Website
What really makes a great website? This is a question that even the most technologically adept people continues to ask themselves as the years go on and technology continues to grow and improve. Ultimately a great website is one that accomplishes the results you are looking for. Here are some elements that website designers know add up to a great site.
“What Makes a Great Website?”
Why Digital Marketing is So Important in 2020
Marketing has always been an important aspect of growing a business. Digital marketing has been growing in popularity for years as well. What no one foresaw coming was a global pandemic that would cause so much of the United States and the world to shut down. People around the world were confined to their homes. People were afraid to go out even for essential items and most took to online ordering whenever possible to get what they wanted to purchase.
“Why Digital Marketing is So Important in 2020”
How We Do Business Sure Has Changed
As businesses open back up again in California and Nevada County, there seem to be mixed feelings about how and when that should happen. Is it too early to open for public health reasons? Is it too late to open to recover from the economic impact for some? But one thing is certain, business is not business as usual.
“Business is NOT “Business as Usual””
Nevada County Poised to Enter Phase 2
Businesses are receiving instructions on steps to enter Phase 2 of reopening California. As the state of California goes through the process of reopening step by step, we will all have new things to think about in how we operate personally and in our businesses. Things will not be “going back to normal” anytime soon. Likely, until there is a vaccine for COVID-19, we will have many changes to how we operate in our lives and work.
“Welcoming Phase 2 of Reopening in Nevada County”
Why Is Everyone Handling the Pandemic Differently?
We were having a discussion amongst our team this week about the protocols for going out in public during this pandemic. Why are some people following the guidelines and some people are not? Are they still suggestions or do people “have to”? And why is it so different county to county and even store to store?
“What Exactly IS the Protocol During COVID 19 in Nevada County?”
Are You Wondering How to Handle Your Auburn Marketing During COVID-19?
The COVID-19 pandemic has put a strain on the economy, sparking a need for everyone to adapt. PR and marketing are no exception. This post takes a look at some of the ways companies can use Auburn marketing strategies and evolve in the face of COVID-19.
“How Marketing Should Be Handled Differently During the COVID-19 Pandemic”
Thinking About Online Marketing?
Research has made it clear that the majority of consumers these days will use social media and Internet research to learn about products and pricing before making any final purchasing decisions. That makes it important that your business takes advantage of Internet marketing so as to build relationships with customers and potential customers. As opposed to mass marketing, this kind of personalized contact is much more effective and beneficial to your business. Yuba City online marketing will bring some powerful benefits to your company, including those described below.
“The Benefits of Internet Marketing”
Tips for Working with Your Website Designers
The days in which a business can get away without a high-quality website have come and gone. As the entrepreneur Neil Patel puts it, your business’s image is indelibly linked to how people perceive its website: A shoddy website can make your business appear shoddy, while a good one will attract more and more customers. Here are some tips that will help you work with your website designers.
“A Quality Website is Important to Your Business’s Success”
For Those of You Focusing on Your Auburn Marketing Services…
This is the second in a two-part series covering content marketing. Part 1 looked at how content marketing can benefit your business. This part will cover tips for getting the most out of a content marketing campaign. Like in Part 1, a hypothetical roofing company involved in Auburn digital marketing campaign will serve as a recurring example. Now, on to the tips.
“There are Many Benefits to Content Marketing (Part 2)”