Why is Google My Business So Important in 2021?
If you don’t know what Google My Business is yet, you need to, so we will start there. It is a tool that is very important to every business and can support you in gaining business and most importantly, your local business. It is a great tool for working with local SEO (Search Engine Optimization) and getting in front of people in your area. With this pandemic, more and more people are staying closer to home and wanting to support their local businesses. You want to be easy for them to find.
“Why is Google My Business So Important in 2021?”
SEO is the Way to Go for 2021 and Beyond
2020 was the year for ultimate creativity in business and our lives in general. The ever changing rules on being open, staying open, shutting down…etc.. has had business owners jumping through hoops to stay afloat. At the beginning of the year when the pandemic hit, many businesses cut their marketing and advertising dollars first. That turned out to be a big mistake for some. Part of a successful Auburn online marketing plan is SEO (Search Engine Optimization). And when done correctly can actually save a company a lot of money on advertising dollars. Let’s take a look at a few reasons why SEO is so important to stay on top of and not give up on during this pandemic.
“SEO Can Help Your Business Survive COVID”
Many Wonder if Social Media Affects SEO
Social media management is a major part of any digital marketing campaign, but how much does a social profile really affect SEO (Search Engine Optimization)?
“Do Social Profiles Affect SEO?”
What Makes a Business Succeed through Trying Times?
Let’s be honest. Being a business owner is TOUGH these days. The landscape of how we do business has changed so much and with the shut downs and re-openings, business owners have had to jump through a lot of hoops just to BE open. The restrictions and new guidelines have cost business owners a lot of money and the stress of owning a business is higher than ever. Yet, some businesses ARE surviving, some even thriving! What do these business owners have in common? Let’s take a look.
“How to Survive as a Business During COVID”
Elements of a Great Website
What really makes a great website? This is a question that even the most technologically adept people continues to ask themselves as the years go on and technology continues to grow and improve. Ultimately a great website is one that accomplishes the results you are looking for. Here are some elements that website designers know add up to a great site.
“What Makes a Great Website?”
Why Digital Marketing is So Important in 2020
Marketing has always been an important aspect of growing a business. Digital marketing has been growing in popularity for years as well. What no one foresaw coming was a global pandemic that would cause so much of the United States and the world to shut down. People around the world were confined to their homes. People were afraid to go out even for essential items and most took to online ordering whenever possible to get what they wanted to purchase.
“Why Digital Marketing is So Important in 2020”
How We Do Business Sure Has Changed
As businesses open back up again in California and Nevada County, there seem to be mixed feelings about how and when that should happen. Is it too early to open for public health reasons? Is it too late to open to recover from the economic impact for some? But one thing is certain, business is not business as usual.
“Business is NOT “Business as Usual””
Nevada County Poised to Enter Phase 2
Businesses are receiving instructions on steps to enter Phase 2 of reopening California. As the state of California goes through the process of reopening step by step, we will all have new things to think about in how we operate personally and in our businesses. Things will not be “going back to normal” anytime soon. Likely, until there is a vaccine for COVID-19, we will have many changes to how we operate in our lives and work.
“Welcoming Phase 2 of Reopening in Nevada County”
Why Is Everyone Handling the Pandemic Differently?
We were having a discussion amongst our team this week about the protocols for going out in public during this pandemic. Why are some people following the guidelines and some people are not? Are they still suggestions or do people “have to”? And why is it so different county to county and even store to store?
“What Exactly IS the Protocol During COVID 19 in Nevada County?”
Are You Wondering How to Handle Your Auburn Marketing During COVID-19?
The COVID-19 pandemic has put a strain on the economy, sparking a need for everyone to adapt. PR and marketing are no exception. This post takes a look at some of the ways companies can use Auburn marketing strategies and evolve in the face of COVID-19.
“How Marketing Should Be Handled Differently During the COVID-19 Pandemic”